Marketing Content on E-Cigarette Brand-Sponsored Facebook Profile Pages
Kong G, Kuguru KE, Bhatti H, Sen I, Morean ME. Marketing Content on E-Cigarette Brand-Sponsored Facebook Profile Pages. Substance Use & Misuse 2021, 56: 442-448. PMID: 33596764, PMCID: PMC9057308, DOI: 10.1080/10826084.2021.1878223.Peer-Reviewed Original ResearchConceptsMarketing strategiesFacebook profile pagePromotional contentE-cigarette marketingNegative engagementProfile pagesSales promotionMarketing contentPromotional strategiesOnline shopsFacebook postsFacebook policiesFeatured productsPositive engagementMarketingUnderage usersUnderage youthSocial mediaEngagementPolicyPost typePromotionUser engagementStrategiesComprehensive tobacco control policies