Identifying E-cigarette Content on TikTok: Using a BERTopic Modeling Approach
Lee J, Ouellette R, Murthy D, Pretzer B, Anand T, Kong G. Identifying E-cigarette Content on TikTok: Using a BERTopic Modeling Approach. Nicotine & Tobacco Research 2024, ntae171. PMID: 39001654, DOI: 10.1093/ntr/ntae171.Peer-Reviewed Original ResearchSocial media researchSocial mediaMedia researchTobacco regulatory policiesE-cigarettesAnalysis of hashtagsTopic clustersE-cigarette marketingNon-English languageAmount of social media dataTobacco productsSocial media dataUse of e-cigarettesE-cigarette promotionsTikTokTikTok postsUnique hashtagsHashtagsE-cigarette contentMedia dataCluster textsAnalytic sampleVaping flavorsVaping identityQualitative approachAdolescents and Young Adults Use of Social Media and Following of e-Cigarette Influencers
Lee J, Ouellette R, Morean M, Kong G. Adolescents and Young Adults Use of Social Media and Following of e-Cigarette Influencers. Substance Use & Misuse 2024, 59: 1424-1430. PMID: 38755112, DOI: 10.1080/10826084.2024.2352620.Peer-Reviewed Original ResearchSocial media platformsE-cigarettesMedia platformsPast 30-day e-cigarette useE-cigarette use frequencyYoung adultsSocial media useSocial media influencersSocial media platformE-cigarette useFrequent useMedia useMedia influenceMedia platformSocial MediaAssociated with more frequent useTikTokTobacco regulatory policiesYoung adults' useBinomial logistic regressionPromote e-cigarettesUS National SurveyLogistic regressionAYAAdult use