Identifying e-cigarette content on TikTok: Using a BERTopic Modeling approach
Lee J, Ouellette R, Murthy D, Pretzer B, Anand T, Kong G. Identifying e-cigarette content on TikTok: Using a BERTopic Modeling approach. Nicotine & Tobacco Research 2024, ntae171. PMID: 39001654, DOI: 10.1093/ntr/ntae171.Peer-Reviewed Original ResearchSocial media researchSocial mediaMedia researchTobacco regulatory policiesE-cigarettesAnalysis of hashtagsTopic clustersE-cigarette marketingNon-English languageAmount of social media dataTobacco productsSocial media dataUse of e-cigarettesE-cigarette promotionsTikTokTikTok postsUnique hashtagsHashtagsE-cigarette contentMedia dataCluster textsAnalytic sampleVaping flavorsVaping identityQualitative approach