Formative Research for a Community-Based Message-Framing Intervention
Martinez JL, Latimer AE, Rivers SE, Salovey P. Formative Research for a Community-Based Message-Framing Intervention. American Journal Of Health Behavior 2012, 36: 335-47. PMID: 22370435, PMCID: PMC3294377, DOI: 10.5993/ajhb.36.3.5.Peer-Reviewed Original ResearchConceptsMessage framing interventionsHealthy lifestyle initiativesHealthy lifestyle behaviorsHealth communication interventionsLifestyle behaviorsUnderserved adultsPhysical activityVegetable consumptionCommunication interventionsFormative researchNetwork of providersTarget populationInterventionKey informant interviewsLiteracy levelsFraming interventionInformant interviews