Our Color System
Color helps create a strong, recognizable visual presence while supporting clarity and accessibility. Yale School of Medicine’s color palette, along with color breakdowns for web and print, are shown below.
The primary color at Yale is Yale Blue. For information on the history of the color, please visit the University Printer’s website.
Yale Blue is the primary color for all Yale School of Medicine communications.
Yale Medicine also uses the YSM color system, but Medium Blue (#286DC0) serves as the primary color representing the clinical practice.
To ensure accessibility please use an online accessibility checker such as WebAIM to make sure contrast is great enough to meet at least AA rating within WCAG standards.
| Color Sample | Name | HEX | RGB | CMYK |
|---|---|---|---|---|
| | Yale Blue | #00356B | 0 / 53 / 107 | 100 / 75 /8 / 40 |
| | Medium Blue (YaleMedicine Blue) | #286DC0 | 40 / 109 / 192 | 90 / 49 / 0 / 0 |
| | Azure (YNHHS Blue) | #00A9E0 | 0 / 169 / 224 | 100 / 25 / 0 / 12 |
| | Marigold | #F9C73F | 249 / 199 / 63 | 0 / 20 / 75 / 2 |
| | Lime | #C1D655 | 193 / 214 / 85 | 10 / 0 / 60 / 16 |
| | Tomato | #ED5E6C | 237 / 94 / 108 | 0 / 60 / 54 / 7 |
| | Black | #001A1C | 0 / 26 / 28 | 0 / 0 / 0 / 100 |
| | White | #FAFFFF | 250 / 255 / 255 | 0 / 0 / 0 / 0 |
| | Grey 700 | #4D4E51 | 77 / 78 / 81 | 5 / 4 / 0 / 68 |
| | Grey 500 | #696B71 | 105 / 107 / 113 | 7 / 5 / 0 / 56 |
| | Grey 300 | #ADAEB3 | 173 / 174 / 179 | 3 / 3 / 0 / 30 |
| | Grey 100 | #E6E6E7 | 230 / 230 / 231 | 0 / 0 / 0 / 9 |
All you need to know about Yale University's master brand—logos, fonts, colors, and more!
Email the YSM Brand team at ysm.brand@yale.edu